Intro

During my final semester at Johnson & Wales I was lucky enough to land an internship at Fireteam (Visit Their Website!), an advertising agency focused on DTC marketing based in Providence, RI. The team consists of 8 individuals each talented in their own field and together created a well-oiled machine that I was happy to be apart of.

Design Approach

Having no prior experience in social media advertising, I knew there would be a learning curve I would have to overcome but I was ready to gain an understanding of the skills needed. Starting my internship, I realized that I wasn’t starting completely at zero due to the skills I learned during my time at JWU. Technical skills like InDesign and Photoshop as well as understanding topics like brand identity and composition helped me right from the start to at least get a grasp on some of the first tasks I was assigned. A large portion of my internship was creating static advertisements for multiple different clients at a time for social media platforms like Instagram and Facebook. Over the course of my three months there I created a total of 112 statics for 8 different clients. Even though much of my time was spent creating statics, I also had chances to dabble in different areas such as email design, packaging, and logo design.